Branding
Yalda Rushd mini-campaign
Yalda Rushd mini-campaign
The Project:
Yalda Rushd mini-campaign
After the launch of jelly by Rushd brand, with the aim of creating awareness of the diversity of jelly category products, on the occasion of Yalda, by combining contest content, appropriate recipe video training and tips and tricks to make better jelly, Yalda Rushd's mini-campaign is as simple as it was conceived and implemented by Shiraz.
In this campaign, in addition to receiving UGC content, the audience was encouraged to purchase the product from the growth market contact point.
